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Reach Out, Discover, Connect, and Grow

The goal of St. Albert’s Reach Out, Discover, Connect, and Grow project is to utilize City infrastructure like transit stations, community message boards, newspaper, website, community events, markets and festivals to promote the importance of maintaining mental health. The campaign creates empathy and empathetic connection by including the voices of community members with lived experience of mental health challenges. The breadth of the awareness campaign will ensure it is reaching all residents regardless of age, identity or socio-economic status.